By Chip Bell
Wired and Dangerous: How Your Customers Have Changed and What To do About it; co-authored by Chip Bell and John R. Patterson
The news of late has been littered with dramatic reports about revolutions in the Middle East and Africa. Tunisia, Egypt, Libya, Iraq, Yemen…the list grows long. All were fueled by similar events—anger citizens frightened by challenging economic circumstances and emboldened by network to channel rebellion into uprising. We all studied the French Revolution in school. Its elements provide an interesting parallel with what is happening with the Middle East revolutions as well as the customer today.
The French ... Read More