The Perfect Customer Experience

Turning Satisfied Customers into Customer Advocates – Dale Wolf, Editor

The Perfect Customer Experience - Turning Satisfied Customers into Customer Advocates – Dale Wolf, Editor

Are We Facing a Customer Revolution?

By Chip Bell

Wired and Dangerous: How Your Customers Have Changed and What To do About it; co-authored by Chip Bell and John R. Patterson

The news of late has been littered with dramatic reports about revolutions in the Middle East and Africa.  Tunisia, Egypt, Libya, Iraq, Yemen…the list grows long.  All were fueled by similar events—anger citizens frightened by challenging economic circumstances and emboldened by network to channel rebellion into uprising.  We all studied the French Revolution in school.  Its elements provide an interesting parallel with what is happening with the Middle East revolutions as well as the customer today.

The French ... Read More