The Perfect Customer Experience

Turning Satisfied Customers into Customer Advocates – Dale Wolf, Editor

The Perfect Customer Experience - Turning Satisfied Customers into Customer Advocates – Dale Wolf, Editor

Social Media Marketing Now Used by 95% of all B2B Marketers

A survey conducted in October 2011 by marketing automation software vendor Pardot revealed that social media usage by B2B marketers is increasing. In fact 95% of B2B marketers are now using some combination of Facebook, Twitter, LinkedIn, YouTube or corporate blogs to reach prospects. The top 3 media used by survey respondents were using Twitter as their main social medium, followed by LinkedIn and Facebook. Measuring the success of these social media is also catching on, with nearly 70% now monitoring the return-on-investment of these media.

Post By Dale Wolf (957 Posts)

This blog is all about freely sharing insights about customer experience and contextual marketing. The ideas are free to you and I hope you find them valuable in helping you lead a marketing transformation at your company. If I have helped make you more successful, then this project has been worthwhile.Google+

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