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The Social Media Pay-off of Engaged Customers
September 10th, 2009 by John I. Todor, Ph.D. (www.TheWhetstoneEdge.com/oncustomers).
It is no revelation that customers are spending less! What might surprise you is that, even in this economic crisis,
Most customers scrimp to ... Read More
Social Media, Customer Relationships and the Recession
January 16th, 2009
By John I. Todor, author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business.
... Read More
The Social Media Academy: Education on the Business Potential of Social Media
January 13th, 2009
By John I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business. (www.thewhetstoneedge.com)
... Read More
We are in a Recession – so why are Customers Spending More at Starbucks?
December 16th, 2008
By John
I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in
Your Business (www.thewhetstoneedge.com).
... Read More
The Importance of the Customer Experience in a Down Economy
December 1st, 2008
by John I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business
Here is an excerpt from Ogilvy's Customer Futures Group new report on The Importance of the Customer Experience in a Down Economy.
Eighteen international contributors were asked to independently address a ... Read More
Customer Experience and the Down Economy
November 26th, 2008
By John I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business.
Here is the shocking news from just completed research:
... Read More
Keywords and Customer-centricity
November 14th, 2008
By John I. Todor, Ph.D., author of Get with it! Practical Ways to Use Web 2.0 in Your Business.
... Read More
Customers Buying Process Trumps Companies Sales Efforts
August 27th, 2008
By John I. Todor, Ph.D., author of Get with it!. The Hands-on ... Read More
A Recession? Practical Ways to Thrive With Web 2.0
August 11th, 2008
By John I. Todor, Ph.D., author of Get With it! The Hands-on Guide to Using Web 2.0 in Your Business.
Worried about a recession, looking for growth opportunities, consider these statistics: ... Read More
The Customer Experience is About Mindshare, not Market Share
July 22nd, 2008
... Read More
Baby Boomer Turned-off by Financial Jargo-What an Opportunity for Financial Services, but…
July 22nd, 2008
By John I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business. (... Read More
By John
I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in
Your Business (www.thewhetstoneedge.com).
Eighteen international contributors were asked to independently address a ... Read More
Customer Experience and the Down Economy
November 26th, 2008By John I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business.
Here is the shocking news from just completed research:
... Read More
Keywords and Customer-centricity
November 14th, 2008 By John I. Todor, Ph.D., author of Get with it! Practical Ways to Use Web 2.0 in Your Business.
... Read More
Customers Buying Process Trumps Companies Sales Efforts
August 27th, 2008
By John I. Todor, Ph.D., author of Get with it!. The Hands-on ... Read More
A Recession? Practical Ways to Thrive With Web 2.0
August 11th, 2008
By John I. Todor, Ph.D., author of Get With it! The Hands-on Guide to Using Web 2.0 in Your Business.
Worried about a recession, looking for growth opportunities, consider these statistics: ... Read More
The Customer Experience is About Mindshare, not Market Share
July 22nd, 2008
... Read More
Baby Boomer Turned-off by Financial Jargo-What an Opportunity for Financial Services, but…
July 22nd, 2008
By John I. Todor, Ph.D., author of Get with it! The Hands-on Guide to Using Web 2.0 in Your Business. (... Read More